Monday 24 June 2013
Hats Off To Our Heroes
Nottingham will proudly host the UK's fifth Armed Forces Day National Event this summer. The event which will take place on Saturday, 29th June at the Victoria Embankment, will celebrate the work and outstanding contribution made by the men and the women of the Royal Navy, Army and Royal Air Force, plus reservists from all three services.
The event, which is part of a week-long programme of celebrations across the country, will feature a great line-up of activities and entertainment for the whole family to enjoy.
Freestyle is proud to have played a key role towards
this historic event. Working on behalf of the Nottingham City Council, our
creative team developed the creative concept behind the campaign, and devised
the now familiar “Hats Off To Our Heroes” theme. The theme, and
graphic featuring a trio of military service dress hats, have been adopted
across the city and can be seen on banners, posters and tram wraps. Together,
they form a powerful symbol highlighting the importance of the men and women
who serve the nation.
Alan Boyden, Freestyle’s Managing Director said, “Once in while you get the opportunity to work on a project that not only satisfies your professional appetite for creativity, but also feeds your emotional needs. Promotion of the national Armed Forces Day in partnership with Nottingham City Council was one such project. Here at Freestyle, we are delighted to be associated with an event of such national military importance and are proud to take our hats off to these heroes.”
City
Centre:
- City Centre parade
- Drumhead service
- Flypasts
- Past and present
military vehicles
- Exciting live and
static displays
- Live entertainment
- Armed Forces
through the ages
- Veterans marquee
Labels: Armed Forces Day, Army, flypast, Freestyle Marketing, Hats Off To Our Heroes. Military, nottingham, parade, RAF, Royal Air Force, Royal Navy
# posted by Freestyle PR : 14:26
Wednesday 19 June 2013
Off the Eaten Path
New Freestyle recruit, Shirlene Campbell Ritchie shares her thoughts on what she misses most about sunny Singapore!
Wanting to make the best of the sunshine last week, we had some friends round for tea in the garden. Like me, Su Lin is a Singaporean married to an Englishman. And, as Singaporeans do, we started talking about the things we miss most – at the top of the list was food! My husband says that when Brits gather, they seem to talk about nothing but the weather, but when Singaporeans are together, they can’t stop talking about food – and Singapore has the most amazing variety of food so we have lots to talk about!
Culinary adventurers will be aware that
 |
| Hearty Prawn Noodles |
No one
in Singapore Singapore
I’ve
often wondered if we can make Singapore
It’s
always fun to go to Old Market Square Nottingham
that you’d like to tell us about?
Now that sounds like
some food for thought.
Labels: Chinese, food, Freestyle Marketing, hawker centres, Indian, Malay, nottingham, Old Market Square, Singapore, street food, World Street Food Congress 2013
# posted by Freestyle PR : 16:26
Wednesday 12 June 2013
History of Marketing Infographic
HubSpot have put together this fantastic infographic charting the development of Marketing since 1450. The 'digital age' has totally transformed how brands communicate and build relationships with customers.
Labels: Agency, Design, Digital, Freestyle, HubSpot, marketing, nottingham, Outbound, PR, Print
# posted by Freestyle PR : 14:40
Tuesday 4 June 2013
Serving up a laugh!
Freestyle’s Art Director, Dave Slaney has lent his artistic skills to illustrating a new book about the comical trials and tribulations of a fictional tennis club.
Off The Frame – The Lighter Side of Tennis is collection of short stories, poems and sketches,
written by Alistair Higham and Ronald Carter, based around the fictional ‘Long
Shott Tennis Club’ in ‘Spin
Valley
Dave’s witty cartoons feature throughout the book and depict a range of comic characters including ‘Rocket’ Eastwood, the tennis player with canon-ball power (but no backhand), and Cedric Ballsworthy, the partially-sighted umpire, in some very amusing situations.
Dave was thrilled to be
involved in the project, especially as it meant he got to sharpen his pencils and
open his sketching pad once again:
“It’s great to step away from the Apple Mac and get some good old-fashioned hand-drawing done now and then! Alistair and Ronald’s stories and poems are brilliantly entertaining and it’s been a pleasure to bring their characters to life in the book.”
A ‘Meet the Artist’ video
from the Off The Frame website shows
Dave hard at work:
Off The Frame – The Lighter Side of Tennis is available through Amazon and on Kindle now. An Audio book is currently in production and will be available in the coming months.
Labels: Alistair Higham, Art Director, Artist, Cartoon, Dave Slaney, Freestyle Marketing, Illustration, Off The Frame, Ronald Carter, The Lighter Side of Tennis
# posted by Freestyle PR : 12:05
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