Friday 5 February 2010
Three in a row for Freestyle clients
Reed Business Information is one of Europe’s largest publishers of B2B press, and as a service to advertisers they offer a free survey of advertising effectiveness. This takes the form of an online survey of readers in relation to all the ads appearing in a particular issue of such Reed titles as Farmers Weekly, Caterer & Hotelkeeper, and Commercial Motor. Recently, Freestyle clients have had good results in these surveys, as follows:
4 April 2009 issue of Caterer & Hotelkeeper - Lincat 1st for recall
11 June 2009 issue of Farmers Weekly - Amazone 3rd for recall
27 November 2009 issue of Farmers Weekly - Firestone 2nd for recall
"I don’t think it’s a coincidence that our ads for three different clients have all performed well in research" said Freestyle Managing Director Ed Watson. "The way in which we approach the development of marketing communications strategy, backed up by our creative talent, tends to mean that our advertising messages get noticed by the target audience"
# posted by Freestyle PR : 10:59
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